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  • 105 articles in CYTUNO news
  • Google's GA4 Auto-Migration | Everything You Need To Know

    10 days ago If you missed Google’s announcement early last month about their auto-migration feature, you may start seeing new GA4 properties pop up. If you have not opted out of this auto-migration, Google will …

    SEER Interactive March 2023
  • 7 Pinterest Ad Types & How To Use Them

    11 days ago In the beginning of the pandemic, a new term of social media use came into the limelight. ‘Doomscrolling’ which the National Library of Medicine defines as a constant scrolling through social media …

    SEER Interactive March 2023
  • Mistakes to Avoid When Migrating to GA4 | Seer Interactive

    11 days ago The deprecation for the standard version of Universal Analytics is quickly approaching. It is becoming a race to the end for many companies. As more and more companies are diving into GA4, …

    SEER Interactive March 2023
  • Forget Everything You Thought You Knew About Broad Match Keywords

    12 days ago Like most people, it's hard for me to give up control. On anything. When I came to Seer 6 months ago and learned that there were clients running broad match keywords on Google, …

    SEER Interactive March 2023
  • Consulting Skills: How to Build Rapport in the Workplace

    12 days ago Consulting Skills: How to Build Rapport in the Workplace An essential skill for consultants is building rapport, as it lays the foundation for a successful client-consultant relationship. Establishing trust, credibility, and a connection …

    SEER Interactive March 2023
  • Uplift Others: Deploying a feedback loop for our MLK Day Digital Marketing Open House

    12 days ago Over the last few years, Seer celebrated Martin Luther King Jr. Day by providing pro bono consultations to non profit organizations.

    SEER Interactive March 2023
  • Incorporating Behavioral Economics into your Marketing Strategy

    12 days ago Understanding Customer Behavior with Behavioral Economics  As marketers, we recognize that the user journey is complex, but often try to distill it down into core parts. For example, we often talk about strategies …

    SEER Interactive March 2023
  • Feed the Algorithm with a SUPERCHARGED Microsoft Account Structure

    13 days ago We Often Get the Question, “Why Don’t My Microsoft Campaigns Convert As Well As Google?” 

    SEER Interactive March 2023
  • Reach your goals with Key Business Questions not Key Performance Indicators

    15 days ago Key Business Questions Most businesses have a clear understanding of key performance indicators (KPIs) and use them to understand performance; however, since KPIs are based on historical data, they are hard to use …

    SEER Interactive March 2023
  • Michelangeo's Legacy: The Case for Doing More with Less Through Omnichannel Marketing

    17 days ago Michelangelo's Sistine Chapel Makes the Case for Data-Driven Marketing Strategies During Economic Uncertainty Budgets are tight. Opinions on a looming recession are more mercurial than ever. The price of a carton of eggs …

    SEER Interactive March 2023
  • What can I expect from the first year of an SEO engagement?

    17 days ago What can I expect from the first 6-12 months of an SEO engagement? In 2023, “It depends” won’t cut it anymore This is perhaps the most common question we hear in our sales process, …

    SEER Interactive March 2023
  • What is a Marketing Data Strategy and Why is it Important

    18 days ago Introduction As businesses start to contemplate the switch to first-party data only, they may begin to realize they don’t have the data they need to fuel their campaigns, report on ROI, or make …

    SEER Interactive March 2023
  • Navigating the Unpredictable Workday

    20 days ago We often don’t know what we are going to see in our inbox when we open our laptops in the morning. It could contain an update to a project where the goal …

    SEER Interactive March 2023
  • International SEO Hreflang Guide | Seer Interactive

    20 days ago Within this post, we’ll cover different options and considerations for your international site structure. Additionally, we’ll dig into the importance of hreflang, how to implement hreflang and other international SEO best practices …

    SEER Interactive March 2023
  • Marketing Departments that Enable Profit Centers | Seer Interactive

    21 days ago Communicate your program's value to defend or grow your marketing budget My last post in the Do More with Less series focused on exploring different budgets to fund your SEO program.

    SEER Interactive March 2023
  • Getting Your PMP Process with Study Template | Seer Interactive

    21 days ago Over the past 2 years, Seer made a concerted effort to invest in project management -- building out a team and suite of tools to operate efficiently and drive the best results …

    SEER Interactive March 2023
  • Digital Cross-Selling and Upselling | Seer Interactive

    24 days ago Research shows that selling additional products and services to an existing customer is much more efficient than onboarding a new customer.

    SEER Interactive March 2023
  • Types of Influencers for Influencer Marketing | Seer Interactive

    25 days ago Influencer marketing has to match your business needs With the rise of content creators on social media, influencer marketing is now a popular and successful marketing strategy for businesses.

    SEER Interactive March 2023
  • Choosing Your GA360 Reseller | Seer Interactive

    25 days ago Before we begin, let’s briefly talk about what New GA360 is and how to know if you need it. New GA360 is the enterprise version of Google Analytics. If we were comparing …

    SEER Interactive March 2023
  • How to Vet Non-Profit Partners | Seer Interactive

    1 month ago One of Seer's goals is to make it as easy as possible for our team to put good into the world.

    SEER Interactive February 2023
  • New to Working With An Agency? What to Expect

    1 month ago So, you decided to hire a marketing agency Maybe it’s your first time, or it’s been a while.

    SEER Interactive February 2023
  • SEO as a Capital Expense | Seer Interactive

    1 month ago Now more than ever, we see our clients challenged to do more with less Digital Marketing teams who have proven effective in hitting performance targets aren’t being rewarded with more budget, they’re being …

    SEER Interactive February 2023
  • Google Tag vs. GTM vs. Global Site Tag | Seer Interactive

    1 month ago Every Google Analytics user has received upgrade notices over the last couple of years, prompting site owners to update from Universal Analytics to Google Analytics 4 by adding the Global Site Tag …

    SEER Interactive February 2023
  • 5 Tips for Passing The Google Analytics IQ (GAIQ) Exam

    1 month ago Prefer to listen instead of read? Click the play button below to listen to a narration of this article. Post originally written in 2020. Updated on 3/10/2022 and audio added on 2/22/2023.  

    SEER Interactive February 2023
  • Pitch Perfect: The 9 Questions Every Successful Pitch Answers

    1 month ago Prefer to listen instead of read? Click the play button below to listen to a narration of this article. Post originally written on 3/15/2018 Updated and audio added on 2/22/2023. Many curious co-workers and friends …

    SEER Interactive February 2023
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