
3 lessons from Storytel’s chaptered approach to digital transformation
11 days ago Digital transformation helps companies understand customers. But becoming digitally mature can be a challenge. Discover 3 steps Storytel took to profitable growth.
11 days ago Digital transformation helps companies understand customers. But becoming digitally mature can be a challenge. Discover 3 steps Storytel took to profitable growth.
13 days ago Factors like economic uncertainty mean marketers must find new growth opportunities. Our online event Uncover examined how to do so. Watch on demand.
18 days ago Google’s Official Digital Marketing Publication. See how top brands created unique video ad campaigns to reach new audiences.
21 days ago Google’s Official Digital Marketing Publication. Explore how to optimize your YouTube videos to create effective video ads & boost performance.
22 days ago Google’s Official Digital Marketing Publication. Explore how YouTube’s inclusion team (IWG) is focused on building equity into products & policies.
22 days ago Broad match has existed since the dawn of Google Ads, but advancements in AI and large language models now allow it to understand search queries on a deeper level.
26 days ago Google’s Official Digital Marketing Publication. Discover how companies are using AI in marketing to expand their expertise and strategies.
26 days ago Google’s Official Digital Marketing Publication. Explore how agencies utilize AI insights & predictive analytics tools to improve campaigns.
26 days ago Google’s Official Digital Marketing Publication. Explore the agency AI guide built to reach consumers in their multichannel customer journey.
26 days ago Google’s Official Digital Marketing Publication. Discover how to optimize AI strategies by focusing on data inputs & cross-team collaboration.
26 days ago Google’s Official Digital Marketing Publication. Explore how agencies can utilize a first-party data strategy within a holistic marketing approach.
26 days ago Google’s Official Digital Marketing Publication. Explore how agencies are helping with marketing budget planning by focusing on AI bidding.
26 days ago Google’s Official Digital Marketing Publication. Explore how agencies are reaching new customer segments through broad match keywords and more.
27 days ago Google’s Official Digital Marketing Publication. Explore how retail leaders used AI-powered campaigns & tools to reach customers during the holidays.
1 month ago A willingness to take risks is key to success. Bozoma Saint John shares her marketing tips on how creative leadership can drive brands forward.
1 month ago Google’s Official Digital Marketing Publication. Explore how creating a data-privacy team can aid your business’s organisational transformation.
1 month ago Google’s Official Digital Marketing Publication. Explore the benefits of artificial intelligence powered solutions & strategies for your business.
1 month ago Google’s Official Digital Marketing Publication. Watch Wyndham’s budget case study to see how their team used agile budgeting to improve performance.
1 month ago Google’s Official Digital Marketing Publication. Explore how retail leaders used AI-powered campaign ads to reach customers during the holidays.
1 month ago Google’s Official Digital Marketing Publication. Explore the benefits of artificial intelligence powered solutions & strategies for your business.
1 month ago Google’s Official Digital Marketing Publication. Explore how companies are creating successful data privacy strategies that also increase brand trust.
1 month ago Google’s Official Digital Marketing Publication. Discover how understanding customer privacy needs and optimized targeting can expand customer reach.
2 months ago Google’s Official Digital Marketing Publication. Explore how companies are creating successful data privacy strategies that also increase brand trust.
2 months ago Google’s upcoming digital event, Uncover, will provide you with the insights and opportunities needed to get started with performance marketing. Register now.
2 months ago Google’s Official Digital Marketing Publication. Explore how creating a data-privacy team can aid your business’s organizational transformation.