12 days ago I was just asked on Twitter if there was an easy way to compare Google organic traffic hourly like you can in Universal Analytics. That’s a great question, and that’s a super useful report to …
15 days ago With favicons and site names now appearing in both the mobile and desktop search results, it’s important to make sure both are showing up correctly. Learn how Google generates site names and how to troubleshoot …
22 days ago I just completed a SERP analysis for a client and decided to write this post to highlight an important search feature that I don’t hear many people talking about in the industry. It’s Google Explore …
1 month ago I’ve been heavily testing Bing AI Chat since last week and it’s been fascinating to see how it works both in the search results and in chat mode. As I explained in my post about …
1 month ago In this post I cover if AI will cite, or not cite, sources in the search results, and the potential impact to publishers that rely on that traffic for revenue. i.e. Will clicks from the …
2 months ago Google rolled out continuous scroll in the desktop search results for English queries in the United States on December 5, 2022. Continuous scroll enables users to seamlessly continue to page two and beyond without having …
4 months ago Google rolled out continuous scroll in the desktop search results on December 5, 2022, which follows a rollout in the mobile search results in October of 2021. It’s basically like infinite scroll for the search …
5 months ago As I’ve been sharing examples of sites getting pummeled by the Helpful Content Update (HCU) or the October Spam Update, I’ve also been sharing screenshots from tools that detect AI content (since some sites getting …
5 months ago If you are confused when Google reports redirects as other categories, like “blocked by robots.txt”, “soft 404s”, “noindexed”, “404s”, and others, it could be Google silently following the redirect and reporting the status of the …
5 months ago Well, SEOs and site owners had a heck of an end to the summer of 2022. It all started with the Helpful Content Update (HCU), which rolled out on August 25, 2022. The rollout of …
6 months ago Google first announced multisearch in April 2022 (right before Search I/O 2022) and it was really the beginning of Lens entering the spotlight. With multisearch, you can use Google Lens to analyze a photo and …
6 months ago When performing SEO audits, crawling is ultra-important. For SEOs and site owners, there are several options available from local crawlers to enterprise crawlers (SAAS services). I’ve been extremely vocal over the years about my favorite …
7 months ago I was able to speak with Google about the Helpful Content Update, which introduces a new site-wide ranking signal that’s targeting “unhelpful content” (which is content primarily created to rank in search engines versus help …
8 months ago Google’s May 2022 broad core update rolled out on May 25, 2022 and the rollout completed on June 9, 2022 (taking about 15 days to fully roll out). It was a massive algorithm update with …
9 months ago This post is based on my presentation at the Google SEO Meetup in New York City in June of 2022. On Monday I had the opportunity to present at the Google SEO Meetup in New York …
11 months ago Almost four months since the last Product Reviews Update (PRU) rolled out, Google released the third in the PRU series on March 23, 2022. PRUs can cause a lot of volatility for sites with reviews …
12 months ago In July of 2021, Google issued a number of warnings for sites publishing medical content that went against its guidelines (for Google News and Discover). The potential for a manual action was clear and some …
1 year ago How Google is building a true Search assistant that can provide a wealth of recommendations based on the topics users are searching for. And it’s partially live now in Google Discover with a focus on …