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SEO News of February 2023

  • Boat At The Google Kirkland Office

    7 months ago ​ 

    SEO Round Table February 2023
  • Case study: How to get rid of a negative ‘People also ask’ result

    7 months ago Managing online reputation can be challenging. You must keep up with Google’s ever-changing algorithms and rich results, including the People also ask box.  Also known as PAA, this Google SERP feature plays a significant role in …

    Search Engine Land February 2023
  • ChatGPT, Prompt Engineering, NLG, And Who Will Win The Endgame [A Detailed Overview]

    7 months ago Generative AI and prompt engineering are here, and they have been with us for some time. We have been looking at conversational AI, model adaptation, and scaling to gain the ability to do different tasks …

    Word Lift February 2023
  • The Best SEO Conferences For 2023 (Virtual And In-Person)

    7 months ago As an industry in a constant state of flux – thanks to changing algorithms, user needs, and competitor content – search engine optimization is a field that demands professionals stay up to date on the …

    Search Engine Journal February 2023
  • Yoast SEO 20.2: Improving our database system

    7 months ago In Yoast SEO 20.2, we’ve improved our innovative indexables technology. We’ve developed a faster and more reliable way of indexing your site’s data. In turn, we make better use of this data to improve your …

    Yoast February 2023
  • Get These 6 Types of Backlinks (+ 4 Types to Avoid)

    7 months ago Because when it comes to building the wrong links, this can be a costly error that can seriously damage your site or, worse, a client’s. This article will help you start your link building journey …

    ahrefs February 2023
  • This day in search marketing history: February 28

    7 months ago R.I.P., DMOZ In 2017, DMOZ – The Open Directory Project that used human editors to organize websites — announced it was closing as of March 14. By this time, DMOZ had been mostly forgotten as a resource. …

    Search Engine Land February 2023
  • 3 Ways to Grow Your SEO Client Accounts with Ilaria Fabbri

    7 months ago Are you a little bit too focused on bringing in new SEO clients when it could be much easier to grow your existing accounts? In this episode, Ilaria Fabbri shares three ways to grow your SEO …

    Rank Ranger February 2023
  • SEO Split Test Result: The Impact of Removing SEO Copy on Ecommerce Category Pages

    7 months ago How did removing the SEO copy on the category pages of an ecommerce site affect its organic traffic? Read the case study to find out

    Semrush February 2023
  • Daily Search Forum Recap: February 27, 2023

    7 months ago Here is a recap of what happened in the search forums today... ​ 

    SEO Round Table February 2023
  • Google: Don’t Combine Site Moves With Other Big Changes

    7 months ago Learn from Google's Search Relations team how to minimize risks and avoid traffic loss during site moves. The post Google: Don’t Combine Site Moves With Other Big Changes appeared first on Search Engine Journal.

    Search Engine Journal February 2023
  • Google launched 2 new asset creation and customer acquisition tools

    7 months ago Google’s Search Ads Week kicked off with two new tools to help advertisers deliver faster creatives and better performance. Create new assets with Google’s AI  New customer acquisition goals A couple of Search Week product updates: Automatically …

    Search Engine Land February 2023
  • Running SEO on the right operating system

    7 months ago Wish you could get more traffic from Google? Half the battle is understanding WHAT you need to fix on your site. This is the power of Ahrefs Webmaster Tools! A cost-friendlier alternative to expensive audits. AWT shows which …

    Kevin Indig February 2023
  • SEO News You Can Use: Google Announces Rollout of February 2023 Product Reviews Update

    7 months ago Google has just announced the latest Product Reviews update. The announcement, made on February 21, 2023, via Twitter, will apply to more than just English this time around.  The update is the sixth of its kind, …

    SEO Blog February 2023
  • Create and Run a Python Script Using Terminal (Command Line)

    7 months ago This post is part of the complete Guide on Python for SEO Integrated Development Environment’s like VSCode are super useful because they take care of most of the difficulties around programming. But, what if you want …

    JC Chouinard February 2023
  • A guide to keyword cannibalization in SEO and how to fix it

    7 months ago Keyword cannibalization happens when you have two or more pages ranking for the same keyword. It is generally considered undesirable.  This article will help you decide whether you have a keyword cannibalization problem and, if so, …

    Search Engine Land February 2023
  • Vlog #212: Sam Michelson On CRM, Partners, Drip Campaigns & Personal Conversations

    7 months ago In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dive into CRM software and how they use it... ​ 

    SEO Round Table February 2023
  • Why content strategy matters most

    7 months ago Does your brand have a strategy behind its content marketing? It should. Planning is integral to achieving that ever-elusive return on investment (ROI). Even if you’re not a natural planner, you’ll probably agree that most tasks are easier …

    Search Engine Land February 2023
  • Google Product Reviews Update: Wild & Wide Volatility & Swings

    7 months ago Well, this last February 2023 product reviews update has been pretty volatile and we have seen some significant ranking changes and the chatter within the SEO community has been pretty wild. This product reviews …

    SEO Round Table February 2023
  • Bing AI Chat testing setting the tone of the responses

    7 months ago Microsoft is testing a new setting for “tone” in the new Bing AI search and chat experience. You can set the tone to be creative, balanced, or precise to tailor the type of responses you get …

    Search Engine Land February 2023
  • Google's John Mueller On Rewriting Your Content With ChatGPT

    7 months ago Google's John Mueller went back and forth multiple times with some SEOs on the topic of using ChatGPT not to write content from scratch but to rewrite existing content. The responses from John are …

    SEO Round Table February 2023
  • Google Pulls The Current List Of Googlebot IP Netblocks From Production Systems

    7 months ago Gary Illyes from Google noted that the list of Googlebot IP addresses that Google started to publish in 2021 and has updated last month is actually maintained in real-time by pulling directly from the "production …

    SEO Round Table February 2023
  • Bing "Content Medically Reviewed By" Doctor For Health Queries

    7 months ago Microsoft Bing now shows if the content is medically reviewed by a medical professional for health-related search queries. So if you search for [heart burn] or other health-related queries, Bing will show you which doctor …

    SEO Round Table February 2023
  • Bing AI Chat Now Tests Response Tones: Precise, Balanced & Creative

    7 months ago Microsoft Bing is testing a feature to set the tone you get from Bing AI Chat. You can select precise, balanced and creative tones. ​ 

    SEO Round Table February 2023
  • Sourdough Bread At Google NYC

    7 months ago ​ 

    SEO Round Table February 2023
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