3 months ago Google is about to start auto migrating your Universal Analytics properties to GA4 for you BUT You actually DO NOT want to do this, for many many reasons. Already setup GA4? You might still be subject to automigration. Read …
3 months ago Equipping marketing leaders with the skills, tools and data they need to prove ROI is like setting out to sea on a fishing expedition. Rather than distributing equal bait to each rod of a marketing …
3 months ago Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said it might have its own way of …
3 months ago Learn how to optimize websites for Bing's AI-powered algorithm with insights from Fabrice Canal's Pubcon keynote. The post Bing’s AI Algorithm: Insights From Fabrice Canal’s Pubcon Keynote appeared first on Search Engine Journal.
3 months ago Doodle for Google is back for its 15th year. Here’s how students can apply to get their artwork on the Google homepage.
3 months ago Artificial Intelligence (AI) is far from new. Still, until a few years back, AI was still the privilege of a minority: scientists & engineers specialized in this field. TL;DR Lack of regulation. Brad Smith, the vice chair …
3 months ago The Google local pack, the map results, you see Google often display in the search results seems to have gone missing. I assume this was a bug, but no one was able to trigger a …
3 months ago Starting from March 29, 2023, the Google Ads API v11 will no longer be available. Developers still using v11 after this date will notice API requests failing. Depreciation and sunset timetable. Typically, major versions are supported …
3 months ago Adapted from the PubCon Austin 2023 presentation, A Deep Dive Into Google’s Latest Algorithm Updates by Lily Ray, Sr. SEO Director and Head of Organic Research at Amsive Digital. As AI captures the consciousness of organic …
3 months ago Table of contents: What is WordLift documentation What are the benefits of the new online documentation? How to use the documentation for entity-based SEO? What Is WordLift Documentation WordLift is the AI SEO tool, which helps you increase organic …
3 months ago Microsoft Bing will upgrade Bing Webmaster Tools to add reporting and tools around the new Bing Chat feature and a new index coverage report. This was announced by Fabrice Canel, Principal Product Manager at …
3 months ago Don’t get it twisted. The machines are taking over. It’s only a matter of time until we’re all serving aluminum overlords’ every beck and call. Fortunately for all of us simple humans, that day is not today. Despite …
3 months ago Looking to make your content planning more efficient? Explore this ultimate 2023 guide to creating an editorial calendar (includes a free template)!
3 months ago Today, Microsoft announced a significant update to Windows 11, featuring an array of features that harness the power of AI and improve the way people get things done on their PC. The Bing team is …
3 months ago Learn how Google's safety measures, including automated vetting and store badges, protect shoppers and build trust. The post Trust The Badge: Google’s System For Safe Online Shopping appeared first on Search Engine Journal.
3 months ago As an advertiser or SEO professional, it’s essential to recognize that with the growing popularity of online shopping, customers’ safety and security have become a top priority for e-commerce platforms. In response to this, Google …
3 months ago Natural language processing (commonly referred to as NLP) is a subset of Artificial Intelligence research, which is concerned with machine learning modeling tasks, aimed at giving computer programs the ability to understand human language, both …
3 months ago B2B marketing leaders voice similar concerns around paid search: “We’re not reaching the right people.” “We need to attract more decision-makers.” “We want to go up-market and target larger companies.” “We need to close larger deals.” These are just a …
3 months ago Microsoft fully launched the quality updates in version 96 of Bing AI Chat on February 28th. It is a tad late, but it is live and reduces cases where Bing refuses to reply and instances …
3 months ago Microsoft released version 96 of the Bing AI chat feature earlier this morning. This new update brings quality improvements such as a higher response rate to chats and also fewer “hallucinations,” Mikhail Parakhin, the CEO …
3 months ago Gary Illyes from Google gave a keynote and a Q&A session yesterday at PubCon and while the keynote was pretty vanilla stuff, the Q&A did reconfirm a lot of what has been said in the …
3 months ago Google Ads now supports automatically created assets, and the new customer acquisition goal is fully live. But also, in March, the "Search Interest" targeting and "Presence or Interest" exclusion will no longer be available in …
3 months ago Google Bard and its chat-based search features that have yet to be seen in the wild may have their unique way of sending publishers traffic, unique from Bing's AI Chat feature. According to some …
3 months ago With the series of Product Reviews Updates, Google has been trying to improve the quality of product ratings and recommendations in the search results. So far, these updates were only relevant for English-language content – but …
3 months ago Gary Illyes from Google said in his Q&A session yesterday at PubCon that while recovering from a Google helpful content update is possible, you can't always get back to where you were.